If you’re an avid Nas fan, you would know his single “I Can,” which he was catering to children and dropping knowledge on them.
17 years later, Esco is releasing a book inspired the 2002 single. I Know I Can will drop through Mass Appeal’s new MAJR (Mass Appeal Junior) kids line and will be part of a children’s series that will empower kids to be whatever they want when they grow up, though a release date has not been announced.
MAJR will also be releasing things like toys, apparel and learning tools for the young generation.
“I’ve always understood the limitless power of young people, and being a father has brought it even closer to home. We’re introducing MAJR to prepare today’s youth for tomorrow’s world. Our goal is to help children of all backgrounds fully realize their potential by tapping into their creativity in new and innovative ways.”